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SIA "AERA" · aera.lv · LV / EN

Frequently asked questions.

Short, clear answers about the AI sales system, prices, setup, data and video. If you don't find your question, write to us.

  • from €2,100AI sales system setup
  • €200-300per month after launch
  • 1-2 weeksto a first version you can test
  • from €50per video

System

6 questions
What is an AI sales system?
A WhatsApp AI assistant and CRM that take over the salesperson's repetitive work. It answers customers personally using your company's prices and rules, clarifies the request, prepares the quote text, books meetings and follows up. A person makes the decisions.
Will AI replace the salesperson?
No. AI is the salesperson's assistant. It takes over the repetitive work, but discounts, exceptions, agreements and the decision that a customer is ready to buy stay with the salesperson. When a question needs a person, the assistant hands the conversation to the team with the full context.
How does the system know what to answer?
From a knowledge base we build together with you: products, prices, lead times, terms and the most common questions. When something changes, we update the knowledge base and from then on the system answers with the new information.
What happens if the system doesn't know the answer?
It does not guess. Your team gets a notification with the whole conversation, replies, and the system carries on from there. For the customer it is an ordinary conversation with the company.
What is the difference between a chatbot, an AI assistant and an AI agent?
A chatbot answers from a pre-written script and stops when a question doesn't fit it. An AI assistant understands free text and answers from the company's knowledge base. An AI agent carries out several steps on its own, one after another. In sales we set up an AI assistant that waits for the salesperson's approval at the important steps.
Which companies is it for?
Manufacturing, construction and real estate, wholesale and other companies whose customers write with questions about prices, lead times and options before they buy. Examples: Tilderu kvartals and Alpine SIP.

Channels and integrations

4 questions
Which channels does the system work in?
Where customers already write: WhatsApp Business, email, website forms and Meta ad leads from Facebook and Instagram. All enquiries end up in one CRM.
What can it connect to?
WhatsApp Business, email, website forms, Meta ad leads and Google Calendar. Warehouse, accounting or other systems can be connected if they have an API or a data export.
Can I use the CRM on my phone?
Yes. You can reply to a customer, approve a quote or move a meeting from the site, the factory or the car. When your decision is needed, a notification arrives on your phone.
Can a person take over the conversation?
Yes, at any moment. The team sees the whole conversation and the customer does not have to repeat anything.

Pricing

4 questions
How much does an AI sales system cost?
Setup starts from €2,100. It is a one-time fee for building the system for your company: the knowledge base, connecting the WhatsApp number and channels, a CRM with your statuses and team training.
What does the system cost after launch?
Usually €200-300 per month. It covers WhatsApp, servers and AI costs, maintenance and improvements, updating the knowledge base and support when something needs to change.
Why is the price indicative?
We build every system for a specific company. The final amount depends on the features, the systems to be connected and how the system is built, so we give the exact price after the first meeting.
How does the commission work?
While we work together, we create paid ad campaigns and ad videos at no separate charge. For deals the system helped to close, we receive a commission agreed in the contract. No deals, no commission.

Setup

4 questions
How long does setup take?
A first version you can test yourselves is usually ready within 1-2 weeks. The full launch depends on how many channels and systems need to be connected.
How does setup work?
In four steps. Conversation: we understand how enquiries reach you today and where they get lost. Knowledge base: together we collect products, prices, terms and the most common questions. Trial: the first version on your number. Launch: we switch it on for customers, follow the conversations and improve the system based on real ones.
What do I need to prepare?
What you already have is enough: a price list, product descriptions, terms and the questions customers ask most often. In the first meeting, explain what you make or sell, where enquiries come from and what takes the most time.
What happens after launch?
We do not leave the system alone. We follow the conversations, update the knowledge base and improve the system together with you.

Data

2 questions
Who owns the data?
You do. Conversations and customer data are your company's data. We process them only on your behalf, as set out in a data processing agreement.
Does the system send or delete anything by itself?
At the important steps it waits for a person's approval: you check the quote and send it with one button. No customer is removed from the CRM automatically, and every action has a way back.

Video and ads

5 questions
How much does a video cost?
From €50 per video. The price depends on the length of the video and the amount of filming and graphics.
Where do you film?
On location, where the client's work happens: construction sites, exhibitions, tracks and sites. The company's own people speak on camera.
What formats do you make?
9:16 short videos (Reels, TikTok, Shorts), 4:5 posts and 16:9 for the website.
Do you publish too?
Yes. We prepare the captions, covers and the calendar. You approve, and the video goes to Instagram, TikTok and Facebook.
How are ads connected to the sales system?
Every lead from an ad arrives in the AI sales system with its source, gets a personal reply, and you see which ad brought it.

Working together

4 questions
How does the first meeting go?
We come to your office in Riga, show examples and go through the options. Elsewhere we meet by video call (Teams, Zoom or Google Meet) or by phone.
Do you build websites too?
Yes. For example, the Tilderu kvartals website has a 3D tour, an apartment catalogue, a finishing configurator and a mortgage calculator. The new Alpine SIP website is in progress.
Do you work in English?
Yes, in Latvian and English. The system talks to customers in the customer's language.
How can I get in touch?
WhatsApp or phone +371 26 317 244, email info@aera.lv or the contact form.

Want to read more?

Our blog explains how AI helps in sales: studies, figures and examples. It is in Latvian.

Open the blog (LV)

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